40UP Radio

40UP Radio is an online Dutch radio station founded in 2016 by Harry de Winter, a well-known Dutch television producer. It primarily caters to an audience aged 40 and older, featuring a mix of music from the 1960s to the 1990s, along with contemporary tracks that appeal to this demographic. The station is known for its diverse programming, hosted by experienced DJs, many of whom have backgrounds in prominent Dutch radio and media. 40UP Radio emphasizes high-quality music curation and nostalgia, attracting listeners who appreciate a blend of classic hits and storytelling. It operates as part of the broader 40UP platform, which also organizes events and productions for the same target audience.